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Microsoft plans new Xbox 360 TV service

TechRadar UK |

In Brief...

Microsoft is set to launch a new subscription-based online TV service via the Xbox 360 and other devices.. Microsoft hopes that a subscription-based TV service on the Xbox 360 would be able to compete with the likes of Google TV, Apple TV and streaming services such as the popular Netflix in the US.. Microsoft is looking to establish a "virtual cable operator" on the Xbox 360, charging users a monthly fee to access networks such as ABC, NBC, Fox, CBS, ESPN or CNN.. "The emergence of platforms like that -- from people like Microsoft which is really more a theory at this point, or Netflix -- increases the value of content and brands and those who create the content and channels that actually the business and drives consumer demand," said the News Corp boss.. Microsoft is also said to be developing Kinect-based gesture tech which will allow users to select and change channels and give them better control over their TV viewing experience..

Read the entire article at TechRadar UK...